In 1974, Tactical Studies Rules had a very limited advertising budget to promote their new game
Dungeons & Dragons. Their first advertisements therefore appeared in fanzines, sometimes places that required no payment for running a promotional notice. That was the case with TSR's first advertisement, which Gary Gygax sent to the
Great Plains Gameplayers Newsletter in February 1974, surely only weeks after
Dungeons & Dragons was released. In it, we see the prototype for the advertisements that would follow in the first year of the game's life.
